Western food Japanese food
[Chapter 1]
The reason why we at Monsieur Company have set the goal of "Bringing Western food culture to the world" is that
Western cuisine, which has been cultivated in Japan, is not just a dish,
This is because we believe that it is a culture that reflects the sensibility and hospitality of the Japanese people.
To convey that value carefully is
I believe this is one of the roles that will be necessary in the future.
[Chapter 2]
In spreading Western food culture to the world,
We are not about flashy expressions or passing fads,
Stories rooted in everyday life at the dinner table and in the workplace,
We place great importance on carefully weaving each piece together.
The background that has been nurtured by human hands and time is
This is because we believe it supports the value of Western cuisine in Japan.
[Chapter 3]
The people we want to reach through Western food culture are:
These are people who have an interest in Japan, transcending national and generational boundaries.
Not only the cooking techniques and flavors,
The values that are embedded in it, such as politeness and honesty,
We would like to convey this as the background to each and every dish.
We believe that this will lead to an understanding and empathy for what is uniquely Japanese.
[Chapter 4]
What we aim to achieve in the next ten years is
Through Japan's Western food culture, we hope to quietly connect people and countries.
Our goal is to continuously convey the depth and richness of Japan as a country.
It is not a one-off, but something that can be passed on to the next generation.
We would like to make this a part of our culture.
[Chapter 5]
What we want to cherish as a legacy for the future is:
It is about conveying culture and ideas not only through words, but also through actions and attitudes.
The key is to carefully pass on the values that have been cultivated over time to the next generation.
We believe this is the power of sustainable culture.
